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Digital Marketeer

Company

Infobel is a Leading Worldwide Location Data Company providing high quality Global, Local and Context Data through real time products and services destined for publishers, advertisers & marketers.

In 24 years, the private owned company has developed unmatched expertise and fully automated technology to build and operate high-quality, multi-country, geo-enabled database containing top quality Location Data (Business , POI’s, Landmarks, Address data, etc …) accessible via a large range of cloud based services (UI's, API’s, etc). More info you can find on https://www.infobelpro.com/. Strong of this expertise and with its longstanding tradition of technological innovation including in AI & deep machine learning and market trends anticipation, Infobel is ideally positioned as a major location data and service supplier to this 21st century booming industry  

Function

  • In this brand new role you will play an important role in the growth of Infobel. You will be responsible for the Inbound Marketing.
  • You will outline a clear approach where your B2B target group will be centralised in your entire marketing communication approach.
  • With different communication tools you will make sure you will attract potential customers to the website in order to convert them to clients.
  • You make sure Infobel is easy to find on the web and becomes top of mind. You create the perception amongst your target group that Infobel offers the perfect solution for their problem or demand.
  • You make use of different channels: website, social media, landing pages and tolls: SEO, SEA, mailings, surveys…
  • Those lead generations campaigns are aimed towards a national and international audience.
  • You will measure thoroughly and analyse the different campaigns and you will adjust them where necessary in order to maximize results.
  • You will look for innovative methods and new ways of communication in order to establish new lead generation approaches .
  • You will constantly follow trends and developments in the digital marketing field in order to gear fast and anticipate.  

Profile

  •    Digital Native. You have at least a first experience within Inbound Marketing / Lead Generation campaigns within a company or agency. 
  •    A good knowledge of Email marketing campaign. You have intensive knowledge of tools like HubSpot or Mailchimp, Adwords and others lead generation tools.
  •     Good writing & copy skills.
  •     An analytic mindset combined with creativity.
  •     Handson, assertive and entrepreneurial.
  •     Language skills: English, Dutch & French.

Offer

Infobel offers you an exciting digital role in a family environment within an international context and with a professional and structured approach. Attractive salary with extra legal benefits.
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